Cosmonio – Interactive AI

Cosmonio_Automotive

COSMONIiO NOUS is a generic image and video recognition platform for visual task automation. It combines ultra-fast image annotation with interactive deep learning, in order to accelerate the training and deployment process of intelligent vision systems. 

 

CHALLENGE

How to go beyond founder-led sales

COSMONiO build quite a diverse client portfolio by  founder-led sales, backed by sales agents. With its complex technology marketed to both experts (CV engineers) and non-experts in many different industries, a solely sales-led approach limited the opportunity to scale fast(er) and cost-efficient.


SOLUTION

Industry-verticalized approach

Demand and revenue generation across the globe to 5 specific industry  verticals – Tech, Automotive, Ecommerce, Healthcare and Agriculture.

  • Setup tailored  value proposition and messaging, incl. online (website and landing pages), and industry verticalized collateral
  • Setup account and lead intelligence to market
  • Content marketing, inbound and outbound marketing campaigns, and ABM program
  • Setup and organized multiple channels, including conference and SEO

 

RESULTS

Landing high value opportunities

Generated a growing and steady number of leads across the globe

  • 40% of leads turning into opportunities
  • Provided 75 leads to follow up with conference organization – CVPR (Computer Vision & Pattern Recognition, Long Beach, LA) 
  • But even more: CVPR resulted into the major opportunity with channel partner Intel, who acquired the company one year later

 

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