Campaign Blueprint Training

Get and grow best fit customers through an end-to-end campaign program tailored to the buyer’s journey.

The Campaign Blueprint Training & Guided Implementation Program equips marketing leaders, teams and entrepreneurs with the Blueprint system to grow sustainably from within. In 3 months you’ll learn how to guide ideal buyers through the discovery, consideration, decision and onboarding process. Reach them where they are with the content that helps solve their problem and purchase.

Who should join

This program is designed for marketing leaders, consultants, and entrepreneurs who:

What you'll achieve

By the end of the program, you’ll have a set of always-on campaigns tailored to your buyer’s journey. A content strategy that fuels demand across touchpoints, and a library of topics, formats and offers for each stage. You’ll walk away with a repeatable campaign-planning process to drive pipeline growth.

Explore the program

MODULE 1

Campaign Strategy

Build and manage lead and demand generation programs and account based marketing. How to optimize conversion and increase retention and referrals. 

MODULE 2

Content Mapping

How to address the customers questions in all stages of the customer journey. Connect, interact and guide the customer through their discovery and decision phases.

MODULE 3

Campaign Optimization

Introducing key concepts behind performance improvement, experimentation logic, and dashboard interpretation — the “Why + What” of optimisation. Measure funnel health and turn insights into clear, actionable test plans.

Meet your Trainers

Sumarie

Sumarie Schreiner is a strategist with 20+ years of global experience in branding, marketing, and customer experience. A DBA graduate and CCXP, she helps organisations unlock customer value through experience-led growth strategies and lectures at leading business schools.

Surike

Surike Viviers is a growth strategist and trainer at Comarketers. She specialises in guiding B2B businesses through strategy, value proposition design, and campaign strategy and execution to build sustainable marketing systems that deliver measurable impact.

Floor

Floor Weenen is a marketing strategist with 10+ years of experience in campaign design. At Comarketers, she empowers B2B teams to build impactful go-to-market strategies, blending creativity and data-driven tactics to drive sustainable business growth.

Join the Campaign Training Program

Register for the Campaign Blueprint Training Program Cohort April 2026. Seats are limited to 12 maximum to provide the necessary guidance during the program.

Registration is closing March  2026.